Anything for TRPs

Working kids

 

Amidst the growing talent hunt platforms of varied genre its easy to catch the road of choice. In India currently, different shows using the kids and teens to get higher TRPs are enjoyed by a huge mass.

 

The youth and kids are captivated by the limelight and glamour of the media. Television Rating Point (TRP) is all about scoring maximum viewers attendance on a show…But nowadays it is achieved at the cost of sacrificing our humanitarian and moral values. What is picturized is adapted by the viewers. To get an applaud the creators compromise the basic instincts.

 

I sometimes wonder that what these young kids are going through. And worried when I read stories, which tells that they are skipping schools and working 8-10Hrs for daily soaps. In some cases, their parents are responsible to force these kids to satisfy their failed dreams to become a star…

 

Lots of ads and serials are using or encashing cuteness of these little souls to sell their contents or products. One case is with a current running serial, and it’s a story about a small girl who is a talented singer, motherless and an innocent child caught in the circle of cunning, cruel and a hoggish world.

 

The serial has talented actors, but the focus of the story seems more about the pain/torture which an innocent child is inflicted upon by others. Enormous torture, offensive language, humiliating situations giving sobs to the little child daily…The tears and the sadness of kid character in that serial can make the viewers cry. In another serial which has been stopped now, showed a story around a young boy(9 years) married to an older girl of 18 years…But do you think is it OK?

 

There are a number of talent hunt programmes running on different channels calling for the dancing, singing, acting talents in kids…Their aim is to catch, grab and hold the audience. Encashing the innocence of the children to achieve their business goals which may ruin kids future.

 

Neither the parents nor the kids understand the harm of the shows. The glamour seizes the senses and everyone is lost in this business.

 

We all need to understand that where we are going and what we need to provide to our future generations…..it’s up to us…just THINK and Brainstorm…

 

Written with Meeti Kotia

Image courtesy: https://pixabay.com

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